A few months ago, I wrote about the Coworking trend and gave Betahouse a bit of flack for structuring their Coworking space versus going the hippie “free love for all” path that most casual groups have adopted. Time to eat my words.

I am currently embarking on helping The Donaldson Group, a very cool Simsbury, CT design and ad agency, set up a structured Coworking space within their building. The space has 2,500 square feet, a kitchen, bathrooms and raw space that will be outfitted with office areas, conference rooms and open hang-out corners for us couch potatoes.

We’re looking to build the space with the folks that will join the group. We want a mix of 4-5 anchors (members that have dedicated office space) and floaters (mobile workers who plan on using the space part-time). Currently, we’re conducting market research to garner interest level from various industries. Ideally, we would like an environment that mixes industry – IT, creatives, road warriors, start-ups, legal beagles – anyone that is interesting in networking outside their circles and requires office space that won’t kill their budget.

Know of anyone in the Simsbury, Farmington, West Hartford, Avon areas that might be interested in joining? Contact me at suzi[at]wallflymarketing.com.